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Business

The Context

More than ever, employees, future talent, investors, and customers are looking for businesses that not only reflect their values but also actively contribute to positive change. With the alphabet soup of CSR, ESG, and the 17 SDGs, it’s easy for businesses to feel overwhelmed and unsure where to focus their efforts. But the opportunity here is exciting: companies of all sizes, from global multinationals to emerging social enterprises, are embracing their role in shaping a better world. At Pale Blue, we help businesses cut through the confusion, crafting tailored strategies that align with their goals and drive real impact—making the shift from complexity to clarity, and from intention to action.

The Work
Business aligned impact strategy
Impact partnership building
Impact partners for HR, Ops & Marketing
Impact reporting for all audiences
Impact audits and planning
Brand aligned impact campaigns
The Stats
9.5bn
Of young workers chose employee on community impact alignment (Nielson, 2014)
36%
Reduction in 'intention to leave' in companies implementing impact projects (Bode et al. 2015)
1.2x
Higher ESG scores associated with significantly higher EV/EBITDA multiple. (Deloitte)
6x
Consumer intention to purchase and champion impact aligned products. (DaSilva, 2020)
Employment Hero
Australian-founded tech unicorn making the world of work easier for everyone
Global
Established a product-led social impact concept
Developed a feasibility report for Foundation concept
Built and established impact partner relationships
Engaged internal team to integrate impact within product

“Sophia has changed the way I manage my health. The app is so easy to use, and I love having access to a doctor whenever I need.”

Daniel Kardashian
Los Angeles, CA

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Your impact journey starts here.
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